Pete
Bishop.
AI Freak, Computerist, Shortcutter
Breaking down AI and emerging technology in plain English.
About
Translator between technology + people.
I'm a Partner and Chief Innovation Officer at ZGM Modern Marketing Partners, where I help brands make sense of artificial intelligence and emerging technology. Whether I'm behind a microphone, or in a strategy session, my goal is the same: turn complexity into clarity.
Day Job
Partner & CIO, ZGM
NIGHT JOB
Public Speaking
Expertise
AI & Emerging Tech
The Podcast
Artificial Breakdown
This is a podcast I host that is all about breaking down AI for the curious
5. Synthetic Data Types | Ray Kong
This is a conversation with Ray Kon about synthetic data and understanding synthetic data, advantages, challenges and limitations. It includes application of synthetic data in marketing, accessibility and use of synthetic data, and the future of research. Takeaways Synthetic data offers a solution to the challenges of traditional data-driven decision-making. The use of synthetic data is expected to become more commonplace and will significantly impact decision-making processes. Chapters 00:00 Introduction and Catching Up 02:33 Transition to ARIMA and Ray's Background 03:22 Discovery of Synthetic Data 04:45 Understanding Synthetic Data 05:22 Advantages of Synthetic Data 07:11 Challenges and Limitations of Synthetic Data 08:33 Application of Synthetic Data in Marketing 10:30 Accessibility and Use of Synthetic Data 39:49 Future of Synthetic Data
4. The Dos and Don'ts of AI Writing | Santana Blanchette
Sitting down with an old friend, Santana Blanchette, today to chat about her background in writing and what's changed in the world of AI. The conversation covers the challenges of social interaction, the limitations of AI and the reliability of crowdsourced information. We also talk about the impact of AI on writing quality and the art of critical reading. The takeaways include the importance of human discernment in AI writing and the value of critical reading for better writing. Takeaways AI Writing and Human Discernment Critical Reading for Better Writing Chapters 00:00 Reconnecting After a Long Time 06:24 AI as a Writing Assistant 13:16 AI Writing and Security Concerns 25:22 AI Writing and User Engagement 31:23 Becoming a Better Writer with AI Music: Music from Uppbeat: Title: Make It Happen Artist: All Good Folks License code: 6BVFZAHAWVMGPFRE
3. Get Found in AI Search | Drew McQuarrie
I'm talking to my friend Drew McQuarrie who heads up AI at Paper Leaf - a digital product developement team right here in Alberta. The conversation covers the transition from SEO to GEO and the impact of AI on search and website traffic. It dips into the changes in search engine optimization and the implications for website traffic due to the rise of AI-powered search results. Takeaways Transition from SEO to GEO Impact of AI on search and website traffic Chapters 00:00 Transition from SEO to GEO 32:49 Impact of AI on Website Traffic Music : Music from Uppbeat: Title: Make It Happen Artist: All Good Folks License code: 6BVFZAHAWVMGPFRE
2. The Road to Average | Marc Binkley
Today I'm talking to an old friend Marc Binkley who is the president of the CMA and founder and CEO of Quatical . Also the host of The Sleeping Barber Podcast The conversation jumps into the challenges of AI implementation, the hype and reality of AI adoption, the pressure to adopt AI, the "sea of sameness" in AI, the value of creativity in AI, the complexity of AI adoption, and the evolution of technology and business challenges. Takeaways AI implementation challenges are prevalent The value of creativity in AI is significant Chapters 00:00 The Challenge of AI Implementation 09:09 The Sea of Sameness in AI 14:21 The Value of Creativity in AI 20:18 The Complexity of AI Adoption 31:00 The Evolution of Technology and Business Challenges Music: Music from Uppbeat: Title: Make It Happen Artist: All Good Folks License code: 6BVFZAHAWVMGPFRE
1. AI Coding for Teams | Sohil Shah
Ok a little technical out of the gate this season but I couldn't pass an opportunity to talk to someone from PayPal and Solhil was lovely. And yes running solo this season. Carrie Robinson is off in Scottland writing a novel! Can't wait to see that on the shelves. Sohil is leading the agentic development over at PayPal and our conversation steered into the impact of AI at PayPal, the fundamentals of computing and AI, teamwork and collaboration in the context of AI, the development of the Agent Development Kit, real-time booking and MCP server, and the use of AI tools and programming languages. The discussion provides insights into the sentiment and perception of AI, as well as the process of code writing and reviewing with AI. We also take a detour into Sohil's own travel agent so you can see one in action. Takeaways AI and its Impact Teamwork and Collaboration Agent Development Kit Chapters 00:00 Introduction and AI at PayPal 05:45 Working as a Team with AI 21:23 Real-Time Booking and MCP Server 27:38 AI Tools and Programming Languages Music: Music from Uppbeat: Title: Make It Happen Artist: All Good Folks License code: 6BVFZAHAWVMGPFRE
Speaking
Talks that turn anxiety to empowerment
I speak to AI-ready teams and business leaders who know AI matters but are tired of hype. Every talk is designed to leave people with clearer language, better questions, and a sense of what they can do on Monday morning.
From Chaos to Clarity: AI Adoption
How to approach a culture of AI adoption in the real world. A framework to follow built from our own successes and failures.
Strategic AI For Leaders
Using LLMs as a thought partner not an answer box. How to build strategy with the latest tools and tips and tricks you can implement starting now.
AI Fundimentals. Starting From Zero
A practical, jargon-free introduction to what AI can (and can't) do for your team, your customers, and your strategy.
AI Search (GEO) What's Changed and What You Need to do About it
How to navigate a world where robots are your primary audience. Things you can implement today and how to prepare for what's coming next.
Get in touch
I like coffee, let's grab one of those.
We can talk about serious things or just how AI is going to end the world. Either way, I'm down.